Michael Wong Academy

Examiner.com Profile

By Michael Wong

Examiner.com offers writers the opportunity to make money online creating local entertainment, news and lifestyle content for its website, which attracts over ten million monthly unique visitors across the U.S. and around the world.

Did you know... Examiner.com's 85,000+ writers produce 90,000+ articles a month across 240 markets in the United States and Canada - that's more than The New York Times, Washington Post, USA Today, CNN, ESPN and MSNBC put together?

Did you know... Examiner.com is backed by billionaire investor and Major League Soccer co-founder, Philip Anschutz, reportedly to the tune of $100 million?

Quick links

Examiner.com fact sheet

Work where?
Pay by
Pay schedule
Joining fee?
Minimum age
Paid out
Mobile apps
United States & Canada
Revenue share
$1/local article + $1-7.50/1000 views
Independent contractor (85,000+)
Experience is required
Not required
Denver, CO, USA.
Apr. 2008
$100 million in funding
Not available
contactus@examiner.com, Contact Us page

Where is Examiner.com available?

Examiner.com is currently only available to freelance writers in the United States and Canada.

How do I make money with Examiner.com?

Examiner.com offers thousands of freelance writing job opportunities to create local entertainment, news and lifestyle content for 240 markets across the United States and Canada.

The number and variety of topics is impressive. There are general topics such as Family Travel Examiner and Nursing School Examiner. Select a city and you're presented with dozens of local topics, such as LA Tourism Examiner and NY Home Salad Making Examiner. Really?! :-)

If you don't find a topic that you like, you may even suggest a topic. Nice!

How much does Examiner.com pay?

Examiner.com can open doors

Being associated with Examiner.com can open doors. Writers have spoken about having the opportunity to interview successful and even famous people in the industry they're covering.

I think it has something to do with the fact that Philip Anschutz, Examiner.com's billionaire backer, also owns several newspapers, including the San Francisco Examiner and Washington Examiner. They're seperate entities but people probably think of Examiner.com and the newspapers as being the same.

This type of perk may not be important for some, but it's priceless for others. There's more to this job than just money. :-)

How to make $100,000 a year

According to this Advertising Age article, "Hitting Pay Dirt on Content Farms Is All About the Traffic", Jodi Jill makes around $100,000 a year writing exclusively for Examiner.com.

So what does it take to make $100,000 a year?

Apparently Jodi writes between 100 and 130 articles a week. Wow!

Jodi writes about popular topics, including Justin Bieber, Dancing With the Stars, Taylor Swift and Disneyland. She works no more than seven hours a day, five days a week.

Here's Jodi's formula for success freelance writing:

100-130 posts/week X popular topics = $100,000/year

Assuming she takes a couple of weeks off a year, Jodi writes about 5,000 to 6,500 articles a year.

To earn $100,000 a year, each article would have to earn between $15.38 and $20 per year depending on the number of posts. That's an entirely feasible figure. And Examiner.com confirmed Jodi's claims.

So there you have it. If you want to make a decent income writing online, that's how many articles you have to write.

Note that Jodi's story is the exception rathar than the norm. Most Examiner.com's writers do it as a hobby and make no more than a few hundred dollars a year.

Other notes of interest

Quality content criteria

In an effort to improve the quality of its content, Mitch Gelman, Examiner.com's VP of Quality and a former CNN producer, published a white paper on its blog, "White paper: identifying quality content online - efficiently and effectively" (no longer available).

Here's the 8 criteria mentioned in the white paper:

  1. Appropriate: does the story appear to be reasonable and thoughtfully reported?
  2. Credibility: does the story contain proper attribution and does the contributor have the credentials necessary to make the information authoritative?
  3. On topic: is the subject matter consistent with the contributor's area of knowledge and passion?
  4. Geographically correct: is the coverage consistent with the contributor's local focus, if the contributor has chosen to write about a local coverage area?
  5. Timeliness or timelessness: if the story concerns a news event, is it appropriately timely? If it is not news, is the information appropriately evergreen?
  6. Well-told and engaging: is the story told in a clear and direct manner that is well structured and easily understandable by the audience?
  7. Proper formatting: is the story formatted and presented correctly?
  8. Distinctive: is the news gathering, perspective or approach to the story original and refreshing?

I think if you follow these 8 guidelines, you'll improve your writing and chances of success no matter which website you write for.

Examiner.com in the news

Seeing major news networks run stories on a company is always reassuring. So here are some stories on Examiner.com by major news websites.

Seen any good news stories on Examiner.com from other major news websites? Please share the links with the community at the bottom of this page.

Examiner.com user comments

It's hard to tell whether an online job or business opportunity is any good. So I've scoured the internet searching for the most relevant comments by people who've worked for Examiner.com.

+ = positive comment / - = negative comment

+Examiner has opened more doors for me than I ever could have imagined. I'm working with top names in the motorsport industry, making good money, and doing what I love. I've got a wall full of autographs from my favorite drivers, artists, builders, and more thanks to Examiner. Examiner is a blessing people, not a curse...Examiner rocks! I couldn't have done it w/o them. - Michael Berenis, 2011
+I've been at Examiner for ages now. Still enjoying it and still making decent $$ but I'm really lucky to have a good topic. If you don't get a popular topic or already have a platform you're not going to make much $$. - inkkognito, Jul-08-2010
+Examiner.com Pay Rate is Great - Examiner.com not a scam nor a fraud - I write for Examiner and have made $2,289 in 20 days in September 2009 - Paula Neal Mooney, Sep-20-2009
-I dont make enough to survive but make a few hundred dollars covering Hollywood for the site and it is great also for the contacts. I have done movie premieres, press round tables, Spirit Awards, E3 with credentials. - sportsnut, Jun-15-2009
  • Penny $ 2.09 per article
  • Barbie $ 2.30 per article
  • Mario $ 0.07 per article
  • Katrina $ 1.96 per article
  • Tim $ 0.88 per article
  • Clark $ 1.60 per article
  • Franny $ 0.37 per article
  • Kathryn $ 1.96 per article
  • Courtney $ 1.88 per article
  • Average: $1.46 per article
- WritersWeekly, May-13-2009

Have you made money working for Examiner.com? Please share your experiences with the community at the bottom of this page.

Is Examiner.com a scam?

Here's a summary of what's good and not so good about Examiner.com.

What's good about Examiner.com

+$100 million in funding: it's reassuring to know that Examiner.com has the backing of billionaire investor, Philip Anschutz, reportedly to the tune of $100 million.
+85,000+ writers: it's reassuring to know that Examiner.com has 85,000+ writers producing 90,000+ articles a month.
+$100,000/year earnings reported: it's reassuring to know that Examiner.com writers are earning up to $100,000 a year.
+Wide range of topics: it's good to see Examiner.com offers a wide range of topics - there's practically something for everyone no matter where you live.
+Can claim a topic: it's reassuring to know that writers can claim a topic so you're not competing with multiple contributions from other writers.
+Can open doors: it's reassuring to hear from writers who've had the opportunity to interview successful and even famous people in the industry they're covering and attend awards and movie premieres.
+Training and coaching support: it's good to see Examiner.com offers Examiner University which provides in-depth training and resources to assist and coach writers.

What's not so good about Examiner.com

-Low pay: some people have complained about the low pay but that's the nature of the game - the more you write the more you'll earn.


Examiner.com is backed by billionaire investor and Major League Soccer co-founder, Philip Anschutz, reportedly to the tune of $100 million. Examiner.com is legitimate and not a scam.

Examiner.com offers freelance writers, especially those with local knowledge, the opportunity to make money online freelance writing.

After reading many articles and comments on Examiner.com I get the impression that a lot of people prefer Examiner.com to some of the other websites in this niche.

The majority of writers only make several hundred dollars a year. But it's possible to earn a respectable income, up to $100,000 a year, writing for Examiner.com as Jodi Jill has shown.

Being an Examiner.com writer seems to open doors with some writers interviewing successful and famous people in the industry they're covering, as well as attending awards and movie premieres.

Overall based on what I've seen and read, Examiner.com appears to be one of the better freelance writing job opportunities available on the internet.

I'd suggest you consider Examiner.com if you're looking for a freelance writing job, part-time or full-time.

Go make money with Examiner.com

Write for Examiner.com>>

Examiner.com forum

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